It is said when we indulge in quiet reflection we more often regret actions we haven’t taken opposed to things we have done. When it comes to networking there are certain moments when perhaps you and I should have taken that extra step but didn’t. Here are some thoughts to ensure the next time you pull out …you don’t!
Bear this in mind the next time you don’t
- Approach someone standing alone
- Approach an ‘open’ group to meet more people
- Move on when the conversation is over
- Move on from a group where you have no interest
- Ask probing and intelligent
- Ask about the relationship with their existing advisors
- Ask for their card to follow up
- Ask permission to call them after an event
- Make that first follow up call
- Make that 2nd and 3rd follow up call
Don’t think of sales or selling when doing your business development. Think, when you have knowledge, experience and expertise which adds to a prospect’s business it is your duty to develop their business by matching their needs with your offerings
Regret 7 – Not asking for their card to follow up!
I cannot understand people who wait to be handed someone else’s card rather than ask for it. I never ask for someone’s card unless I am going to follow up or see some possible relationship at some future date. However when I do spot that potential, I always, yes always ask for their card. The most important aspect of business cards is to get the other person’s rather than spraying yours around like confetti. In today’s world the information on their card is priceless. It shows their name, which you have probably forgotten (!), their role their company name its postal address. Not to mention even more important information like mobile numbers, sometimes direct dial numbers, email and web addresses. Don’t arrive back from an event thinking ‘I wish I had got that person’s, ‘what their name’ card, there might have been some business to do there’.
Next week: Regret 8 – Not asking to call them after an event.
